Monday, May 11, 2009

Kraft First Taste

If you enjoy participating in market research, check out the Kraft First Taste Community. Periodically, they send you coupons to try out new products and a few more to share with friends. After you try them, you complete a short survey to give your opinions on the products.

A few of the products I have tried through this program include:

  • DiGiorno for One Microwaveable Pizza - Personal-pan sized versions of DiGiorno pizzas.

    Product is described on the website as: "Try NEW DiGiorno For One pizza – a taste so tantalizing you'll want it all for yourself. Crust that's crispy on the outside, soft & tender on the inside and loaded with big, juicy toppings. And, it's ready in less than 5 minutes."

    Sample: I tried DiGiorno for One Thin Crust Grilled Chicken & Vegetable.

    Review: Tasty and easy to take to work and heat up there. The crust crisped up nicely and there was a good amount of toppings. Just watch the cooking time and check the center of the pizza to make sure it gets cooked through. I would recommend checking them out.

  • Easy Mac in a Microwaveable Cup - Easy Mac is now out in a variety of flavors in their own microwaveable cups.

    Product is described on the website as: "Kraft Easy Mac Cups and new Easy Italia Cups are perfectly cooked pastas and delicious sauces that meet your snacking needs. New Easy Italia Cups flavors include Herb Marinara, Roasted Garlic Parmesan and Alfredo, plus a new Easy Mac Cup flavor—Cheesy Taco. Perfect for any “need to eat now” occasion, Kraft Easy Mac and Easy Italia Cups are sure to heat up your snacking experience!"

    Sample: I tried Easy Mac Original and Easy Italia Roasted Galric Parmesan.

    Review: The Easy Italia cup was edible, but not particularly memorable. The Easy Mac, on the other hand, was great and led me to trying out and enjoying the Easy Mac Triple Cheese. Kraft is marketing it towards kids and teens, but I found them really handy to take to work - just add water and heat up, and you've got an easy meal paired with some fruits and veggies. I would just stick to the traditional Easy Mac ones for some yummy macaroni 'n cheese goodness that is fast and easy.

  • Post Trail Mix Crunch Bars - Described on their website as: "Introducing Post Grape-Nuts Trail Mix Crunch Cereal – Now you can get the wholesome goodness of Grape-Nuts in a new cereal with an exciting mix of tastes and textures! It comes in a new Grape-Nuts nugget with a lighter crunch, combined with naturally sweet raisins, crunchy oat clusters, toasted almonds and fiber sticks and a touch of honey. The result is a delicious new cereal that the entire family will surely enjoy. Each serving of Grape-Nuts Trail Mix Crunch provides an excellent source of whole grain, with 26g per serving, and a good source of fiber."

    I sampled: Raisin & Almond Cereal, To Go Bar

    The cereal is pretty good. I was never a fan of plain grape nuts, so this really dresses it up. The nutritionals on it are pretty good too. I found the to go bar to be a little on the sweet side, but still a nice bar with lots of cereal, dried fruit, and nuts in it. I'm not sure why I can't find the bar on their website.

  • Kraft Bistro Deluxe Pasta:
    Described on their website as: "For a sophisticated twist on an old favorite, try Kraft Bistro Deluxe Pasta. Now you can enjoy premium Kraft cheeses and pastas in a variety of mouth-watering flavors fit for your distinctive tastes: Sundried Tomato Parmesan, Creamy Portobello Mushroom, Classic Cheddar and Three Cheese Italiano. This Mac & Cheese is meant for you."

    I sampled: Sundried Tomato Parmesan and Three Cheese Italiano.

    They were delicious! I love macaroni and cheese, definitely an old favorite of mine, and these were excellent flavor selections. The cheese sauce comes in packets as a sauce, no dry powder to mix with other ingredients. The Sundried Tomato Parmesan came with a real packet of sundried tomatoes to add partway through the cooking time. They are slightly higher in fat, calories, and salt than I would have liked, so I like to half the serving size and use it as a side with a healthy entree and veggies. Definitely recommended if you enjoy macaroni and cheese.
I still need to type up my reviews on the latest two - Jello Pudding Singles and Oscar Mayer Deli Creations. I'll add them when they're ready.

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